About this position
This role will involve crafting engaging, direct-to-consumer brand content, strongly emphasizing writing high-converting ad copies for Facebook/Google ads, email marketing campaigns, product descriptions, and compelling blogs. You’ll play a critical role in driving our clients’ success through powerful storytelling and persuasive content.
Key Responsibility
What you'll do:
- Develop high-converting ad copy for digital platforms, enhancing client brand visibility and conversion rates.
- Create captivating, direct-to-consumer content for email marketing, product descriptions, and blogs.
- Independently manage and coordinate content projects across departments to meet project deadlines.
- Collaborate closely with marketing, design, and development teams to ensure a unified approach to content creation.
- Lead in adopting and implementing AI tools to improve copywriting processes and efficiency.
- Ensure all content is strategically crafted, reflecting in-depth market insights and audience understanding.
Competency
- Demonstrated ability to craft persuasive, engaging content that speaks directly to consumer needs and desires.
- Proficiency in adjusting tone and style to fit various brands and target audiences, with a particular focus on direct-to-consumer marketing.
- Strong analytical skills to assess content performance and adapt strategies for improved results.
Desired Skills
What we're looking for:
- In-depth experience creating high-converting ad copy for digital advertising platforms, especially Facebook and Google Ads.
- Expertise in email marketing strategies and content creation that drives open rates and conversions.
- Familiarity with SEO best practices and ability to integrate SEO strategies into all content.
- Effective communication and collaboration skills, comfortable working in a remote team environment.
Essential Requirements
What we don’t want
- Poor communication skills, needing more clarity and effectiveness in conveying ideas.
- A solitary approach to work, avoiding collaboration and teamwork.
- Discomfort in a fast-paced, project-driven creative environment.
- Resistance to innovative and dynamic market trends.
- Candidates involved in multiple side hustles, as we value focus and dedication to our projects.
Candidate preference
- Based in Asia, we aim to align closely with our team’s working hours.
- Available to work during daytime hours in Asia to ensure real-time collaboration.
- A minimum of a high school diploma, though a Bachelor’s degree is preferred.
- Fluent in English, with exceptional writing, editing, and communication skills.
- Proficiency in using ClickUp and Slack for project management and team communication in a remote work setting.
How you’ll spend your time
- 50% Writing: Creating ads, email content, product descriptions, and blog posts.
- 20% Team Work: Collaborating with marketing and design teams on content strategy.
- 15% Researching: Digging into SEO best practices and audience insights to inform your writing.
- 10% Revising: Refining your work based on feedback to perfect the final content.
- 5% Learning: Staying current with copywriting trends and exploring new tools to enhance your craft.
Key Performance Indicators
How you'll be measured:
- Improvement in conversion rates and ROI from Facebook and Google Ads campaigns.
- Growth in engagement metrics for email marketing campaigns, including open rates and click-through rates.
- Increased organic traffic and higher search engine rankings for content-rich websites and blogs.
- Consistent delivery of high-quality, impactful content within project timelines.
Get Pre-Qualified Now.
Answer a few simple questions before doing our full application process.